7 SHOTS OF WISDOM IN ONLINE MARKETING



I know there are a lot of experts around the web discussing helpful tips and how to's about internet or online marketing. I am a no expert either about the total package of e-business because for one, i am not into that kind of business, or maybe soon, but i am just an article writer.

As an article writer, it is mandatory to write for clients -- make the company afloat, write good and positive feedbacks of the services or products, giving full and partial reviews of certain kinds, articles with specific given topics and so on. To us, writing articles is more than a SEO: FARM IT, RANK IT, EARN IT.  Writing articles is like searching for nowhere. Because you don't know if your readers will buy it at a no cost. I always consider readers as the most and basic common denominator to create and achieve Top Ranks and unique visitors.  Without the substantial informations, ranks will up to no good. Thus, some people still believe in the concept of  "spam and collect", then what? after the click, will it still be the same tomorrow? Don't you think? 

I wish i am in an Corporate world of SEO services and receive compensations from all the advertisement. Or an e-ntrepreneur and earning profit for a living or lets just say for "extra income", considering the fact some people are now vocal about having a job over the internet or formally IT. But i only have mind and fingers to deliver my speech in an article. To give bits and pieces to write some of the basics yet essential factors to develop Online Marketing that is ignored by many people in the E-Market Industry.

Hence, everything is not perfect. You might think that everything you need to know about Online business or Marketing is all in your hands. You feel that whatever you do is in the mighty process to boost the rankings.

Internet is a fast paced business industry and every second counts, in every second there are new inventions and creations uploaded. And i'd like to share some thoughts about the 7 Shots of Wisdom in Online Marketing. This is not also for people having e-business but also International Trades, that is competing against online or e-companies.  

7 SHOTS OF WISDOM IN INTERNET MARKETING 




MARKET AREA


Have you consider working with Asians? Or at least thought of having a client from Asia? If not, you are already missing half of your business income.

ASIA is the largest continent of the world. Countries belonging in this area are developing, though some are developed, still majority in the continent most especially in Information Technology outsourcing Internet industry has to develop. There are a lot of companies in Asia that are needing of exposure in web and needs massive advertising, and i presume your company has the capacity and capability to help these companies. Right? The South-East Asia region is one good example. Why keep on competing with big players in your geographical area where, survival and break-even is present in your company, when in fact you can take the lead of your new and fresh ideas if you will change your marketing area. Perhaps you're asking why Asia?

Because Asia is now and is the new investment hub of the world, pardon to those visitors living in America, Europe and other parts of the world. The news are all over the internet, books and other print media. In fact, it has been said that CHINA is favored to be next to America.

Choose your target market area. Choose it wisely. You should not consider a Culture between two different countries as a hindrance but a motivation to drive for excellence. One client from each of Asian countries will be doubled if you will persevere to learn other culture.  More and large companies invest in Asian region and if you will survive promoting your SEO Services, Web development services, Online Advertisement, and other Online business. Actually, aside from ASIA, Africa is also booming in internet industry and in need of exposure to different sector and array of Information Technology.



LANGUAGE BARRIER - OFFER TRANSLATIONS


English is practically and genuinely a universal language. In fact, there are a lot of websites using different language which may be translated to English in a few seconds or and to any phraseology of language you may wish to use. But, technology is not born to be perfect after all. Technically, the translations, i.e., google translation app, are not accurate if you may notice. This may cause confusions and chaos adaptation of the message by its readers. Thus, leaving your site unnoticed after.

How are you going to market if you have limited audience? Perfect english all the time? Don't you want to be heard by other foreign potential buyers and clients? If i were to be ask, is it advisable to offer and hire translators than article writers? -- Answer is YES! Definitely. Because articles will always be articles. Time and time again, articles can be amended, modify and be duplicated. But you can't neglect inquiries from different client/s.

Next to English is Chinese Language, with its 70% population of world, used in the different countries in Asia. Don't you think, it is more than you expected if you can reach to at least 30% of these people? Understand that Chinese, Koreans, Japanese, are some of the countries 100% native linguistics. Arabic, Latin, Spanish, are being used to different countries as well. Can you just imagine if you could get at least 1 chinese proficient translator from english to chinese and vice versa, you might get at least 20% - 30% of internet market share.

Learning is a process. and learning different culture and language will get you to different places, beautiful places and beautiful people. And if you really want to be marketable, and if you are serious of Online Marketing, make sure you are equipped with this aspect, otherwise if you are aware of free trades among ASIAN and G countries, you are on the right track.

Offer multiple language in human and manually translated scripts available for your visitors. Expand your available language resources -- be heard.. The reason why there are also limited flow of cyber network force is because of language barrier.




COMMUNITY

Link building, comment spamming (or not), social networking sites, and other forms of attracting new unique visitors. What else do you get here? aside from visitors? Do they stay and maintain readership in your blog after an everyday routine of spam? It doesn't matter. Why? because people are smarter now. It is frankly obvious you are just spamming off your site to increase page ranks, out of their witty minds? logically, they will not click your link because they will not help you in an easy process. In  their mind, "no way", "virus", "scam" and a lot more. 

You can't survive through spamming. You don't even understand yourself too of the concept why you spam aside from sharing your link alone. How come you forgot to read their concerns? Community is everything classic - thats honest. But community sites, has the LARGEST Netizens (internet citizens) you could ever imagine. 

Community and Forum are still and has the largest and widest of visitors, and only if you could manipulate the formula, that's a lot! However, spamming is still not the answer.

Google search are kinda old school now. The trend is youth (students), gamers, web developers are now using Youtube and other video-sharing sites to look and search for their related matters. Target youtube to promote your website and services, incorporate them in your website for video teasers of your products and services.




BE PRESENTABLE

;You can't be a constantly and permanently boosting your company's profile, services, mission and vision and most of all, market online in words. You can't simply be like that for what, hundred years? You have to offer more creative concepts and ideas where you can deliver your services at the same time see your samples and sound convincing to the world. How's that for an idea?  Sounds appealing?

Offer more fun and exciting ways to your future clients and clients. Let them know you are creative, that you have studied strategically i.e, point system for them. Instead of never ending boast through words, have it in a simple-fun-alluring videos. Instead of banners, use poster-like 3D graphics situated in your webpage. Use book covers or boxes type/style designs for presentation.

Presenting your portfolio and website will reflect your personality and how you value your clients. I know it doesn't matter to some but it always define how far can we go to excel in the battlefield, to apply new learnings, and to execute timeless innovations offers in the internet.



OFFER FREEBIES 

OK, so let's face it. Truth is, people will always after for freebies after a doze of paid ups and benefits both seller and buyer. Giving charities and offering freebies makes no difference but love; I am not saying you do this all the time, but a little sharing is fun to do. Try to be considerate at times but not all the time. Once, is good, twice is more, but it depends on the relationship.



OFFER TUTORIALS

I can't advice this to some SEO Companies because of their services, unless you have a better way and idea how are you going to merge tutorials in SEO point blank, however, your willingness to link some of your favorite sites or articles and publish it to your site is a remarkable attitude.

Tutorial videos/article works might too help boost rankings because you are educating your visitors and they will not leave your site without taking time to be part of the activity. More informations, more readers, and more chances to farm link gossip or building.



OFFER OTHER SERVICES AND OUTSIDE THE BOX

If you think you are not earning rankings more than you expected in your e-business, consider other recreational things to boost your rankings. Offer exchange links to your virtual business partners for free if you can't sustain your rankings. Join blog rings, or web rings, a community blog and website owners of specific and different sectors in the internet, to gain popularity and associated sites for more link building.

For starters in blogging business, if you think you're content is too plain and do not share substantial informations or market, conclude and participate to other networks to gain experience, understand the rules and ethics of online marketing industry.

Offer Research and Development services if you are not successful in SEO and other services. Research and Development is incorporated in some SEO packages, but instead, have your clients other options and array of services to choose from that are might be negotiable.

Aside from SEO services and rankings, Advertising/PR/Promotional is now a service by certain e-companies. For which they are spreading the banners, logos and company video teasers to different websites.

Just be more creative and if necessary, bargain your price. 

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We Love Icons.

Everybody loves icons. Weloveicons

In fact, ICON is now a big contributory in graphics and web developing industry. Back in the days, when we say ICON, the initial quo-notation is "small picture/graphic", "desktop icon" and or so and an Icon was just a representation. 

As the evolution of graphics, designs, pictures, grew to e-commerce, ICONS became more than a 64x64 or 32x32 pixel size of an image. If you may notice, Icons are now more popular in terms "customization of graphics" widely available BEST OF FREE: A Master List of great icons recognized everywhere. It may not matter to some, but students and young e-entrepreneurs buy of websites with icons and logos appealing to them, tendency is, habitual visits in your sites. 

Not only icons for small images but ICONS in sets are also available in 256 pixels and 512 pixels in PNG, other than FAVICONS and ICO formats. Aside from transparent icons, there is also DOCK ICONS, more suitable for desktop, or OS Icons. 

DeviantArt has the wide variety of graphic artist and their works are FREE for personal use. Acknowledging their masterpieces will not harm you after all. Credit is somehow a plaque of our appreciation for their tireless inspirations and a well-deserved praises for their effort. 





I honestly and love downloading icons at Weloveicons.
A one-stop-shop for all graphicionado. They gathered and uploaded one of the best designed icons and logos for free. Your downloaded icons may be converted into your desired format if it is not supported by your OS or other programs. Links provided made available from the original artist and thats really a humbling task. Artist to be acknowledged for their work is such a rewarding feeling, especially in the cyber world where everyone claims the other. 

What captured me is the ARCHIGRAPHS. Their works are truly exceptional. The image is surreal, and elegant. You could actually taste devotion, blood and effort in every detailed cinematographic artwork. I've used some of their works in projects and to a few, here. What is good about Archigraphs.com is they made sure they can be downloaded in MAC or in WINdows and in PNG, Just like Weloveicons. 


1 COMMENT:

SEO: FARM IT, RANK IT, EARN IT.

Its been quite a while since my last post, and sorry for so much delay. Today is a little different with what i am about to post. No graphic inserted, no websites to review, neither games or gadgets to share to you. I've been asked in a Direct message through Twitter, is there a possible way to post regarding SEO. I am already finishing my article for strategy on ways to boost your readerships and market area, and i promise to post it here, anytime soon. Thank you for that wonderful message.

My "future" boss, from *United States, well.. at least, haha, tasked me to write a test article about SEO. And below is the article.

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Farm to Market 

How well do you know and understand Search Engine Optimization?

It all grown to me that SEO is just about keywords and high rankings, literally. That SEO is or also for Knowledge Process Outsource which in reality is somehow being neglected. But I will not incorporate my article in definitive form of SEO, rather what else to educate and share of my little knowledge. Furthermore, a glimpse of information needed to enhance SEO practices is somehow seen lacking.


When people gossip about your company, it may be a positive or negative, it is like a chain reaction. Readers will come to you no matter how just to get that story – everything will follow

Search Engine Optimization is like practicing what you preach. How can someone believe in you when they cannot trace your values? SEO is not just about keywords and aiming high rankings to get into the index page. I understand that link building is completely important, but SEO, for me, is readership.  Don’t you think?


Educating your readers is one way to gain power. When you want power, you to be heard. Grasp the hunger to deliver information in a very utmost way.  You have to starve your readers by your information.

Social Media is a big help for getting readers. Links are literally important because that’s where and how you save the life of people needing your expertise. Hence, let us get into the classic – word of mouth. People like gossip. Social Media is gossip and whether we like it or not, it is everywhere. When people gossip about your company, it may be a positive or negative, it is like a chain reaction. Readers will come to you no matter how just to get that story – everything will follow. Clearly enough that is farming link building.

Expertise is not new to everyone; in fact it is a criterion. Educating your readers is one way to gain power. When you want power, you *have to be heard. Grasp the hunger to deliver information in a very utmost way.  You have to starve your readers by your information. Readers will not come simultaneously if you will not tell them what you are capable doing of. It must be shown directly. The moment they saw your website or services. SEO is to strategized, not formulate.


SEO is like politics, if you want to get on top, you have to give them a reason why they should buy you. SEO services is like politics either, you have to sell yourself to those companies – a public servant.


Honestly, SEO is like politics, if you want to get on top, you have to give them a reason why they should buy you. SEO services is like politics either, you have to sell yourself to those companies – a public servant. Politics relates more interconnection and trust. If you want people to trust you, you have to be honest. There is no greater barrier in every Marketing and Trades than dishonesty. You can’t market yourself better if you can’t sing better. Gimmick is not the answer.

Learning these things is essential if you want to deliver the best for yourself and clients. Why? Because being heard in what is visible to the eye is far more efficient and trusting for people seeking answers – Is the company credible?  What will I benefit if then?

To farm is to invest. To gossip is to interconnect with people or readers

To farm is to invest. To gossip is to interconnect with people or readers.  Your product corresponds to your capability to expound your creativity when cultivating research.  To educate yourself with more tools and associate it with another is, I believe will make you harvest more in the future. Who knows, it might come to you the next day. Second is Trust. Maybe you’re questioning this. What does Trust has to do with SEO? Credibility is a liability, and to pay for that liability, you have to build trust to gain people and power. That power is to get on top of the rank and say – I deserve this. 
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1 COMMENT:

Best Twitter Application - TweetDeck

Been having a hard time updating different and tons of twitter account for one message? Twitter is not new to us. Celebs, Politicians, business wo/man, even students at young age been using it. For those who don't know, it is a blog with limited number of characters allowed, maximum to 200 characters. Micro blog indeed.

But nowadays, Twitter is not just for simply broadcasting thoughts, but the fastest way to deliver news on air.






I've been using Tweetdeck, though it didn't sustained due to technical problems arose with my gadgets, it is indeed topnotch freeware guaranteed and function is truly exceptional. Sure there are "a lot" of freewares dealing with Twitter, but none of them find the best solution to level with Tweetdeck.

Not only it has multiple columns (for mentions, friends updates, hash tags), where you can monitor and allow you to search people without leaving your current page, you can also monitor people who have been mentioning you in their tweets, again without leaving your current page. You may also add a column of Hash tag topics in case you dont want to miss anything, i.e., Angelina Jolie's #tombrider

What i like about Tweetdeck is you're not only allowed to use multiple twitter accounts but as well as other social network applications. You may turn them off if you don't want to update i.e., your facebook, or leave it ON to update simultaneously. You can view Videos from Youtube as well directly to your Tweetdeck App in a tweet.


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Battle of the Web Browsers

Few months ago i promised that i will be doing a conducive web browsers review and give details to what is at its best. I've been looking for graphics that will help me deliver this review and find accurate information  to start with.

This research CHART was conducted by Jacob Gube of Six Revisions in 2009. Today, it may not be 1OO% accurate but will serves as gathered data presentation. I think, until today, this is relevant.


CREDIT FOR ICONS: FINDICONS

Google chrome. Even though i am using this browser, i hate to say this but CHROME EXTENSIONS or simply add-ons, whatever you may call it are full of viruses. Yes! how could this be? better yet use Free Online Virus and Malware Scan via VIRUSTOTAL and see for yourself.
Other than that, the performance is perfect only for desktop/laptop. I can't even maximize using this application in mobile and tablet devices.


I highly suggest Opera for people who have down time in internet connection like Dial-ups or Wireless broadband connections with low speed. The Automatic and Turbo add-on is one the plus of this browser. It easily detects if you have a slow connection compare to your normal internet speed.

Here is another great deal, Opera browser has gone better. You can upload and share your photos without going to different sites, the add-ons and widgets are virus free with more professional applications and easy to use. 



Safari web browser. Nothing beats Mac in terms of Applications and master of the touch illusions. What i just like about Safari is the Bookmark, Topsites and For reads tabs. If you're into touchscreens, the feel touch of grid view is fantastic. Aside from its animation, i believe this browser is advantageous to read and surf people. Hence an e-book experience, logically.




 I don't honestly love Mozilla Firefox aside from Opera and Chrome. I hate the fact that 60% of internet users using this browser. I don't know what is wrong with that, but i just can't simply enjoy it. Maybe because i had bad experience using Firefox. It was extremely faster than i thought, i had sites open and 5 tab pages, those tabs open were only were searched from rare to find articles. Although "history" is an option, but the "crashing" is intolerable. I have to close the browser and forced to restore. It continued for several months and until now, i am having problems with firefox from time to time.

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Spam Scam E-mail

From: Mr.hamadou hazim (BOA).
Bills & Exchange Manager
BANK OF AFRICA (BOA)
BURKINA-FASO WEST AFRICA.                                
I am contacting you in regards to a business transfer of a huge sum of money from a deceased account. I decided to contact you due to the urgency of this transaction.
PROPOSITION;
I discovered an abandoned sum of $22.5M in an account that belongs to one of our foreign customers who died along with his entire family. Since his death, none of his relations has come forward to lay claims to this money as the heir. The bank cannot release the fund from his account unless someone applies for claim as the next-of-kin to the deceased as indicated in our banking guidelines. Upon this discovery, I now seek your permission to have you stand as a next of kin to the deceased as all documentations will be carefully worked out by me for the fund $22.5M to be released in your favour as the beneficiary's next of kin. Please acknowledge receipt of this message in acceptance of our mutual business endeavor by furnishing me with the following;
Your name: ............................
Your country: .........................
Your phone Number: ......................
Your Tel/fax: ...........................
Your age: ...............................
Your occupation: ......................
Photograph of yours with copy of your International Passport or driver's license............
Thank for your anticipated co-operation
These requirements will enable us file a letter of claim to the appropriate departments for necessary approvals in your favour before the transfer can be made. I shall be compensating you with 40% on final conclusion of this project, while 50% will be for me and 10% will be for our any expenses that may come up. Your share stays with you while my own share shall be for investment purposes in your country.
If this proposal is acceptable by you, do not take undue advantage of the trust I have bestowed in you, I await your urgent email. Reply me at via hamadu.hazim@zipmail.com.br
Best Regards,
Mr.hamadou hazim
Bill & Exchange Manager



What would you do and what would you think if you received such message like this? 


I've been receiving this kind of message over and over again via Spam emails/messages and it is killing me in annoyance. Why? because these people never stop until they get your response. These people are so low in terms of "SCAM". I don't know where did they get this kinda of cheap propaganda but to the makers of this email, this is really such a crap. If i were you guys, think of something that is believable and kinda, REAL? :P haha.


And in case you guys received any kind of scams, and beware of  your personal "bank accounts", don't ever believe websites linking to an IP Address. 


example:
You have a legitimate bank account in "CHIIE BANK" and you happened to also activate your Mobile and Internet Banking transactions. Of course you are using your OWN PC or Laptop and no one gets your personal informations. But let me inform you that beware of Wi-Fi Connections because some hackers are known to this and might HACK, yes simply HACK your informations, including your bad "spooky" habits around the net. 


So, anyway, since you are secured with the notation of your personal belongings, you received an email stating you received freebies given by your bank and you are requiring to sign or log in with a given link of : http://200.199.199.0.chiiebank.com, deceived you are, with of course with the SAME images of Website in your bank. Exactly the same. Please, DO NOT CLICK the link.


If you happened to received that kind of notice, better VERIFY it in your bank, call a CSR or check the legitimate website address of your bank and see notices or announcement saying they are giving freebies or anything regarding the matter of your concern, then Confirm.

A simple advice for each of us, including myself, SPAM emails are just spam emails and SHOULD NOT be given a reply unless you are aware of the recipient, otherwise, ignore further notices and messages, specially if it includes personal matters or business deals.

Some people new in the cyber world is not familiar with and may claim due notices. They might think how did it get into their emails without registering anything within claims. Well, think no more. If you haven't done anything before the propaganda sent to you, leave it unattended. Otherwise you'll be a victim.

0 COMMENT:

PLAYDOM GAMES



PLAYDOM


Are you familiar with the name above? If you play virtual games via FACEBOOK, i am sure you do. Or if you're living in western, you're playing via MYSPACE. There's a joke about it, "fuck Facebook" says Singer-Comedienne in the movie FUNNY PEOPLE starring Adam Sandler. So either way, it doubles the fun.




If you are not into virtual games, you should at least try one, whatever that caters your interest or hobby.  Playing games may boost (in a positive manner) and relieve your stress, it will make you happy, and boost your energy (well, perhaps upon enjoyment).

Personally, i like and play SORORITY LIFE via PLAYDOM.  The game is click and play. Sounds boring but the excitement comes with the items, trendy clothes, fashionable accessories and you can apply those images in real world fashion. the concept is fashion and gather women to have fun.








SOCIAL CITY is not just for ordinary people who wants to have fun. But it is also for people who dreams to have a business hub or a well developed techno hub. I tried it already and its a virtual and role playing game. If you are into "business", like architectural firms for buildings or in developing a residential site, or just anything that has to deal with construction, expansion, remodeling,  a site or ground, better try this game. might as well help the idea of developing an accommodated region.

Actually, there are a lot of games available in Facebook applications and in Myspace, either will do. But i like more better Playdom games. The games are well planned and not just for profiteering and benefit the company, but the question of "why do i need to play this game?" is answered already -- you will benefit and learn from our developed application.



Just like their new game called, MARKET STREET. Why?, because you can relate yourself in the game. Strategically, the advance criterion of your taste co-relating it to your everyday work or business trends. What you are in game will reflect how and what you want in reality, better yet, implement everything with of course constant process.


One more thing, virtual games will technically help and guide you with your plans. We may not notice it but what these developers in mind is to tell you that these games will educate you further, awaken your closed mind, give more compounded ideas, expand your market, cultivate market profit, approach consumers and learn and always get the basics, whether you accept or ignore these facts. For me, two words indeed, PLAY AND PLAN is what Playdom has to offer. 


Be aware that playing these virtual games will occupy your time and i tell you, its addicting. So you have to control yourself for this. 






*THIS IS NOT A PAID REVIEW

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